Myth #32: Success happens overnight

Written by UX Myths / Original link on Apr. 26, 2011

The Apple iPod instantly turned the MP3 player market upside down, right? Amazon changed the book selling business like a shot, didn’t it? Well, in fact they didn’t. No matter how it may seem from the outside.

The fact is that it takes many years to be an overnight success even for internet entrepreneurs. Years of hard work, endurance, learning, experimenting, and many failures along the way. And sometimes pursuing a project almost everybody dislikes, like developing Gmail with its “crazy Javascript stuff”.

Seemingly swift successes that took a long time to achieve:

More on the idea of instant success:

Oh, and yes, YouTube is quite an exception. Though it did take 5 years even for them to turn profitable.

Zoltán Gócza

success entrepreneur overnight calevans ux uxmyths

« Myth #33: Mobile users are distracted - Myth #31: UX design is a step in a project »